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The Idahoan performing at The Gem on October 18, 2025
The Idahoan

The Idahoan

Father : Husband : Music Producer : DJ : Event Promoter : Painter

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Category: Marketing

Here I share my strategies for building a DJ brand—from using AI tools like ChatGPT for content creation, to leveraging social media, SEO, and other smart marketing moves that make promoting easier and more authentic.

Posted on August 17, 2025August 18, 2025

DJ Business Mindset: Marketing for DJs Who Want to Get Booked

The DJ Business Mindset includes making sure you appear where people are looking. The Idahoan holds a cell phone with his Bandsintown profile.

Here we go again. I’m on the road to Snow King in Wyoming for another wedding, but I’ve got something on my mind. Let’s talk about the business side of being a DJ.

Continue reading “DJ Business Mindset: Marketing for DJs Who Want to Get Booked”
Posted on July 31, 2025July 31, 2025

How and Why I Use AI In My Music Production

ChatGPT in Apple's Logic Pro DAW

I am working on a project for a label and I have used AI for assistance in creating said project. And, I’ll be honest, it’s a track for Prognosis.

I can hear it now – “oh my GOD, Chad, how COULD YOU?!?!?! AI?!?!?!”

That’s a perfectly valid response. After all, you know and I know that Dan and his crew wouldn’t stand for that shit.

Continue reading “How and Why I Use AI In My Music Production”
Posted on June 10, 2025June 10, 2025

What If This Is the Thing I’m Meant to Do?

The Idahoan playing at The Gem in Idaho Falls

What If This Is It?

You know, I’ve been doing a lot of thinking. What if this—this blog, this SEO work, this relentless publishing—what if this is the thing I’m meant to do?

Continue reading “What If This Is the Thing I’m Meant to Do?”

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