How I Built SEO Authority as an Idaho Progressive House DJ/Producer (And How You Can Too)

The Idahoan, an Idaho Progressive House DJ/Producer, performing at The Awakening with Discognition - an Underground House Music show in Idaho Falls. This image is being used as a featured image of a blog post about SEO.

Walking Moose. Talking DJ SEO. Building Brands.

In a recent blog post, I dove into how SEO—Search Engine Optimization helped me claim visibility as a progressive house DJ in Idaho. That post got more traction than I expected. A few DJs hit me up. Others shared it. Some started thinking about their brand in ways they hadn’t before.

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Why Small-Town DJs Must Embrace Social Media

Taking pictures of the dance floor at The Awakening with Discognition.

The Harsh Reality (and Opportunity) of Being a DJ in Southeast Idaho

Let’s get straight to the point: if you’re a DJ in a small town—especially somewhere like Southeast Idaho—you have to be on social media.

Yes, it feels cringe.
Yes, it’s uncomfortable.
No, it’s not what you want to be doing.

You just want to make music and play gigs, right? But here’s the reality: there aren’t many gigs happening here—and even fewer people throwing events that cater to underground genres like house, progressive, or melodic techno. If you’re not consistently getting booked, you’re not getting in front of people. And if you’re not getting in front of people, your music isn’t being heard.

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